The third and deciding clash, for the moment at least, between stable companions Denman and
Kauto Star in the totesport Cheltenham Gold Cup on Friday, March 19, has generated unprecedented
sales of merchandise at Cheltenham Racecourse.
Scarves in the colours of the owners of the two Paul Nicholls-trained horses, as well as t-shirts, IJF
charity bracelets, mugs, hobby-horses, caricature cartoons and authentic sports memorabilia prints,
are proving very popular.
Paul Barber and Maggie Findlay, mother of high-profile gambler Harry Findlay, own Denman, whose
colours this season and the year in which he won chasing’s blue riband are dark green, white
chevron, light green sleeves and a dark green and white check cap, while the colours of Clive Smith,
Kauto Star’s owner, are emerald green, yellow spots, yellow and emerald green halved sleeves and a
purple cap.
Rebecca Morgan, Commercial & Operations Manager at Cheltenham Racecourse, revealed: “In total,
we will have sold over 6,000 scarves, the equivalent of almost 10 per cent of the likely Gold Cup day
crowd of 67,000, celebrating the colours of Kauto Star and Denman.
“The split on overall sales at the moment is 60 per cent in favour of Kauto Star products and 40 per
cent for Denman products although it fluctuates week by week.
“The last time we did anything of this sort was during the Best Mate era but the response to Denman
and Kauto Star has been massive compared to then.
“We are delighted that racing fans want to show their support loud and proud, and are grateful to Paul
Nicholls and the owners for their support and enthusiasm about what we are doing to promote the
rivalry between the two horses.
“People can purchase online at www.cheltenhamcollection.co.uk, by calling us on 01242 513 014 or
on racedays from the Cheltenham Superstore.”