Alex Reid has become the new favourite to win Celebrity Big Brother, with Betfair customers now making him 11-10 to win the show.
Remarkably, he is the sixth different favourite in the betting.
Reid’s odds were as long as 69-1 at one stage, however his recent antics – including stripping down naked for a spray tan – have seemingly boosted his standing amongst the British public.
Betfair spokesman Ari Last said: “It’s an astonishing turnaround. At the start of the show, the betting suggested he had more chance of winning a world title than winning Celebrity Big Brother.”
Celebrity Big Brother 2010 winner -Betfair bet: 11-10 Alex Reid, 3-1 Dane Bowers, 5-1 Vinnie Jones, 13-1 Jonas Altberg 20-1 Nicola Tappenden, 33-1 Stephanie Beacham, 89-1 Ivana Trump
Celebrity Big Brother 2010 6th evictee- Betfair bet: 1-3 Ivana Trump, 48-1 Stephanie Beacham, 9-1 Jonas Altberg, 10-1 Nicola Tappenden, 16-1 Vinnie Jones, 49-1 Alex Reid, 54-1 Dane Bowers
Celebrity Big Brother 2010 7th evictee - Betfair bet: 2-1 Stephanie Beacham, 11-4 Nicola Tappenden, 10-3 Jonas Altberg, 5-1 Vinnie Jones, Ivana Trump, 27-1 Dane Bowers. Alex Reid
